Santiago Uceda‘s work is seen in the latest TV spot for Oregon State University, where he created all of the illustration and, helped with two other artists, animation. He was also the lead creative on the project, did all the story boards, animatic and led the brainstorming sessions.
From his own words:
“We have a small team so we end up taking on multiple roles that would normally be done by several Creatives at an agency. It was all done in-house (script, voice over) except for music which was licensed from a local band.”